➔ Glamour Redefined: Discover the Magic of our Makeup Line! ➔


A WORLD OF BEAUTY FOR ALL

IN BOLD, BEAUTIFUL COLOR. BLACK-OWNED BEAUTY WITH A CONSCIENCE.

BLUREFX FLAWLESS CONCEALER AND FOUNDATION

$48.00 Save $-48.00
The BlurEFXTM Flawless Concealer & Foundation duo gives you a natural, perfect look in no time. Our mattefinish, lightweight and waterproof liquid foundation is paired with our creamy concealer to smooth your skin and blur imperfections for a flawless look that lasts all day! The foundation is available in 14 shades, each with its own complementary concealer.
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION
BLUREFX FLAWLESS CONCEALER AND FOUNDATION

BlurEFX powder

$30.00 Save $-30.00

Introducing our BlurEFX universal compact—a transformative blend of silky translucent powder that seamlessly melds with your skin, offering oil control, brightening and lifting for a flawlessly set foundation. This matte finish caters to all complexions and skin tones, blurring imperfections for a beautiful, long-lasting radiance.

BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder
BlurEFX powder

THERMAL BLUSH GEL

$26.00 Save $-26.00

This new addition to the Thermal Blush family is a clear, transparent gel that is light, moisturizing, long-wearing, and a buildable glossy multi-use balm. By reacting to your skin’s natural pH level, Thermal Blush Gel helps you get flushed and glowing! 

THERMAL BLUSH GEL
THERMAL BLUSH GEL
THERMAL BLUSH GEL
THERMAL BLUSH GEL
THERMAL BLUSH GEL
THERMAL BLUSH GEL
THERMAL BLUSH GEL
THERMAL BLUSH GEL

THERMAL BLUSH

$26.00 Save $0.00

New Look, Same Amazing Results!

As featured on the TODAY Show!

Our long-lasting shimmer liquid blush for cheeks and lips reacts to your skin’s natural pH level to give you a healthy glow and a perfect flushed blush look while nurturing your skin. It is infused with botanical ingredients including antioxidant neem leaf extract, vitamin E, hydrating sunflower seed and jojoba oil. 

Pro tips:
Brush it lightly on each cheek and don’t worry if at first it appears too bright – just use your sponge or brush to blend and diffuse the color for a perfect long-lasting glow just right for you!

Another easy fix is to apply a tiny bit of powder or foundation on top to diffuse and soften the color. Whether you want bold color or just a hint, thermal blush is adjustable, long-wearing, buildable and waterproof.

THERMAL BLUSH
THERMAL BLUSH
THERMAL BLUSH
THERMAL BLUSH
THERMAL BLUSH
THERMAL BLUSH


SHOP BY CATEGORY

BROWS

Elevate your gaze with precision and style through our exquisite brow collection, designed to define and accentuate your natural beauty.

FACE

Experience the art of flawless complexion with our curated face collection, crafted to enhance and perfect your skin's radiance.

LIPS

Unleash your self-expression with our alluring lips collection, offering a spectrum of hues that empower you to make a statement.

EYES

Capture the essence of enchantment with our captivating eyes collection, designed to bring out the allure in every glance.

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LEARN MORE

ABOUT US

At Ashunta Sheriff Beauty, we pride ourselves on providing an exceptional range of highly pigmented, cruelty-free, and vegan beauty products that cater to all skin tones. We understand that beauty comes in diverse shades and undertones, and our mission is to celebrate and enhance the unique beauty of every individual.

Our commitment to being cruelty-free means that none of our products are tested on animals, ensuring that you can indulge in your favorite beauty essentials with a clear conscience. We believe that beauty should never come at the expense of innocent lives, and our dedication to ethical practices sets us apart.
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JOIN US ON OUR JOURNEY TO REDEFINE BEAUTY STANDARDS,

ONE CRUELTY-FREE, VEGAN, LONG-WEARING, AND ECO-FRIENDLY PRODUCT AT A TIME.




ABOUT OUR PRODUCTS

VEGAN

HIGH QUALITY

CRUELTY-FREE



Let customers speak for us

from 92 reviews
Setting spray

The spray smells lovely, and is very light weight. I feel expensive. Glad to add it to my collection of setting sprays.

Tamaratare Omaya
BEAUTY WATER FIX IT SPRAY
Velour puff

I like the signature packaging. Great Velour puffs to add to my collection. I'm happy it's a black color.

Tare
VELOUR PUFFS
Amazing Products

Everything from this brand is too notch! Highligh pigmented, long wearing and luxury feelings. Every products feels good and the packaging is gorgeous! Great work.

Ashunta Sheriff
UNICORN - BLUSH, CONTOUR & HIGHLIGHTER PALETTE
Lightweight , stays in place

I used browsing to control very curly brows recently. It put them in place and didn’t flake. I use it as a daily brow set personally and love the natural form and shine that it gives

Dana Deal
BROWZING™ BROW GEL
I LOVE this Blush!

I truly appreciate the prompt customer service I received with this company. I received the blush in a timely manner and I love the natural flush it creates on my face. This blush was made for me. I adore it.

Yasmine Miller
THERMAL BLUSH
Good Product

This eyeliner does NOT move. There is no transfer of the color to the lower lid. Many companies promise this but this company delivers. Great product.

Leona Bailey
UV VEGAN LINER PENS
Love love love

I absolutely LOVE these lashes! The best magnetic lashes! Beautiful stylish safe and they work!!

Paige Colas
MAGNETIEYES™ DAY & NIGHT LASH SET
Blush

Haven’t really used it yet

Linda Johnson
THERMAL BLUSH
Long lasting blush

I give it 5 stars! It is the perfect color and lasts all day. I am older, and when blush doesn't stay on or is the wrong color, I look older
This is so natural looking. If someone doesn't know what color blush the should wear, this eliminates the guess work. I will definitely buy again.

Sharon Evans
THERMAL BLUSH
Beautiful Set

Gorgeous set. Extremely Pleased with purchase.

Leante Williamson
MAGNETIEYES™ DRAMA MAGS LUXURY LASH SET
The Best makeup line

I absolutely love this blush.
I barely wear makeup but when I do I only wear Ashunta Sheriff Beauty! She makes everything with love and care! I am very pleased

Nikki Tucker
THERMAL BLUSH
Perfect flush of color!

I didn't know what to expect. The refreshing smell of peppermint was a surprise! I had the perfect rosy cheek look all day! I didn't feel like wearing a full face of make-up in the new orleans heat. I added a little concealer, my thermal blush and a lip pop! It was perfect!

Dana Deal
THERMAL BLUSH
The only lashes I wear!

I LOVE ASB and re-up on their lashes regularly. This set is easy to use and they look natural. It's perfectly packaged to meet day or night looks and the magnetic applications make getting ready a breeze!

N. Bilal
MAGNETIEYES™ DAY & NIGHT LASH SET
Loving the thermal blush

This blush is great
Goes on dark pink so it's scary, but blends beautifully. Very natural

Linda Gallagher
THERMAL BLUSH

THERMAL BLUSH

Jamy Sunderland
THERMAL BLUSH

Radiant Beauty,
Unveiled

Beyond Makeup: Unveiling Your Brilliance
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